Strategy
Positioning, ICP work, and the messaging architecture your site is built on.
discovery → architecture
Portfolio · Style Study
Strategy, content, and design execution for B2B SaaS and legal-tech operators.
What I do
Positioning, ICP work, and the messaging architecture your site is built on.
Pillar pages, programmatic SEO, and AI-citable FAQ content.
Next.js sites, design systems, and the agentic workflows that ship them.
Selected work
A short ledger of who I've worked with, what they shipped, and when.
Process
01
Two weeks of stakeholder calls, analytics dives, and competitor teardowns.
02
Strategy doc, IA, content briefs, and visual direction — approved before a line of code.
03
We ship in two-week increments with a live staging URL from week one.
Taylor turned a six-month roadmap into a six-week sprint, and the work shipped cleaner than what we'd been doing for years.
— VP Marketing, B2B SaaS (anonymous on request)
Get in touch
I take on two to three engagements a quarter. If you're planning something serious, let's talk.